EST. 2014

Our story
est. 2015

Dressing the beaches & beyond for almost 10 years, DRIFT is a go-to destination for fashion-forward women looking for high-quality pieces.

Seasonal collections are carefully curated, with a perfect mix of timeless pieces and on-trend items.

@shopdrift
MEET OUR RING LEADER

@DIDDYFERG

An amazing mom of 3 boys, one of the strongest people you will ever meet, with a huge heart.

Diddy decided to turn her passion for style and dressing into an everyday job.The definition of a "COOL MOM", making DRIFT customers feel great and look fabulous on the reg!

MORE THAN JUST A STORE...

We receive new arrivals almost daily, keeping the racks fresh and trends relevant. Did we mention we always have bubbles & we're known for our complimentary FROSÉ?

Stop by to play dress up or just to unwind!
ABOUT DRIFT

DEDICATION

Each piece in the store is hand selected by Kristin (Diddy) and the girls. We meet face to face regularly with our Showrooms from New York to LA, to curate the perfect selection of top brands and finest quality.

Established favorites like ACACIA, SPELL, & STILLWATER, have been in the shop since the very beginning but we introduce new lines seasonally, staying on the cutting edge of trends.

ABOUT DRIFT

SOCIAL RESPONSIBILITY

We are committed to inclusion, empowerment, and sustainability.

By highlighting U.S. produced brands, with an emphasis on those, female founded, we are reducing the carbon footprint associated with international shipping and supporting our local economies. With this, means higher standards for labor practices and quality control.

ABOUT DRIFT

DRIFT MEN

In October of 2023, we decided to include the guys! We added a mens section of some of our favorites, including Aviator Nation, Madeworn, & Citizens of Humanity.

ABOUT DRIFT

LITTLE DRIFT

LITTLE DRIFT was born out of love and the joy of shopping for Kristin's newest family member, her one-year-old niece, Blair.

What started as a simple search for the perfect gift turned into a passion for finding the best products for little ones. At LITTLE DRIFT, we believe that every child deserves to be surrounded by quality, comfort, and creativity. Our curated collection of toys, clothing, and essentials is handpicked with care, ensuring that each item is not only adorable but also safe and functional. Whether you're a parent, grandparent, or doting aunt or uncle, we are across here to help you find the perfect treasures for the special little ones in your life.
ABOUT DRIFT

DEDICATION

Each piece in the store is hand selected by Kristin (Diddy) and the girls. We meet face to face regularly with our Showrooms from New York to LA, to curate the perfect selection of top brands and finest quality.

Established favorites like ACACIA, SPELL, & STILLWATER, have been in the shop since the very beginning but we introduce new lines seasonally, staying on the cutting edge of trends.

SOCIAL RESPONSIBILITY

We are committed to inclusion, empowerment, and sustainability.

By highlighting U.S. produced brands, with an emphasis on those, female founded, we are reducing the carbon footprint associated with international shipping and supporting our local economies. With this, means higher standards for labor practices and quality control.

DRIFT MEN

In October of 2023, we decided to include the guys! We added a mens section of some of our favorites, including Aviator Nation, Madeworn, & Citizens of Humanity.

LITTLE DRIFT

LITTLE DRIFT was born out of love and the joy of shopping for Kristin's newest family member, her one-year-old niece, Blair.

What started as a simple search for the perfect gift turned into a passion for finding the best products for little ones. At LITTLE DRIFT, we believe that every child deserves to be surrounded by quality, comfort, and creativity. Our curated collection of toys, clothing, and essentials is handpicked with care, ensuring that each item is not only adorable but also safe and functional. Whether you're a parent, grandparent, or doting aunt or uncle, we are across here to help you find the perfect treasures for the special little ones in your life.

Blog posts

Sexy Dinner Date OOTN (That’s Surprisingly Easy)

Sexy Dinner Date OOTN (That’s Surprisingly Easy)

— Avery McManus

Whether you're heading out for dinner in Neptune Beach or sipping late-night cocktails at Living Room Lounge, you still want an outfit that feels sexy but effortless — like you just threw it on and walked out glowing. This is exactly that look.

The Perfect Kitten Heel Doesn’t Exi—

The Perfect Kitten Heel Doesn’t Exi—

— Avery McManus

At Drift, we believe in timeless pieces that blend style, comfort, and versatility — and we’ve found exactly that in our latest arrivals from Schutz. Introducing the Julie heel: the perfect kitten heel you never knew you needed, until now.

Brand Spotlight: Leset

Brand Spotlight: Leset

— Avery McManus

Drift is pleased to announce the arrival of a new shipment from Leset, a brand known for redefining everyday dressing through thoughtful design and exceptional quality. As we transition into the warmer months, Leset’s versatile and refined pieces offer an ideal foundation for a modern, effortless wardrobe.